Friday, 22 October 2010

The Row Spring/Summer 2011. I am in love.

"Always with the mentality of refined, minimal luxury that was wearable."

Watch the video to preview the latest collection from The Row and hear Mary-Kate and Ashley Olsen talk through the thought process behind it. I really love the round sunglasses and the natural hair and makeup!

For me, The Row is perfection. I am a huge fan of minimalism in fashion and The Row has been doing it best for seasons now (sorry, Phoebe Philo). It manages to be simple and elegant without ever being bland. The Row offers classic staples with a modern twist, perfect cuts, and a wearability factor that no woman could say no to - all in neutral colours. What's not to love? These are pieces that will stand the test of time, they are season-less, they are an investment. I am in love.

For proof of just how season-less The Row really is, check out this fashion film they released back in 2007 which is still just as relevant in fashion today as it was 3 years ago.

More soon.
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