The shortlist for the second annual British Fashion Council/Vogue Designer Fashion Fund has been announced! Several of last year's nominees made the list including Christopher Kane, Richard Nicoll, E. Tautz and Nicholas Kirkwood, as well as newcomers Peter Pilotto, Jonathan Saunders, OSMAN and Charlotte Olympia.
The British Fashion Council
The fund was set up last year by British Fashion Council Chairman, Harold Tillman, as a way of helping talented British designers grow their young label into a global brand by not only awarding them £200,000 but also supplying them with an unparalleled mentoring scheme. The seven runners-up will also receive a mentor. Harold Tillman said of the competition, "The British Fashion Council's Vogue Designer Fashion Fund offers incredibly talented British designers an unparalleled opportunity. We're very proud to be able to offer our promising designers this support."
Erdem Spring/Summer 2011
Last year saw fashion favourite Erdem beat out stiff competition to take the prize. (click here to see)
This year's eight shortlisted designers will present a proposal to the judging panel chaired by Alexandra Shulman, Editor-in-Chief of British Vogue, about what they plan to do with the Fund should they be selected. Shulman stated, "It is very exciting to be in our second year of the Fund and to be providing such tangible help to this extremely impressive shortlist of British designers."
Christopher Kane Spring/Summer 2011
My pick - it's so hard as there are so many worthy winners in that list! I think it will go to Christopher Kane as he lost out last year and since then has come out with a collection that received astounding international acclaim. His collaboration with Topshop last year also saw a whole new market become familiar with his work which can only mean good things for him becoming a covetable global brand.
You will be able to follow the judging process on the pages of British Vogue, who will be announcing the winner in their March 2011 issue.
Catwalk photos from style.com and mydaily.co.uk